- Business - Benetti showcase 85m Project Oro at Monaco Yacht Show

By SuperyachtNews

Benetti showcase 85m Project Oro at Monaco Yacht Show

The shipyard has also presented new B.Now designs…

Benetti hosted a press conference at the Hermitage Hotel to announce its plans. The shipyard’s strategy rests on three main pillars: a tradition of craftsmanship, technological innovation and advanced process engineering, and partnerships with leading international naval design and architecture firms. For Benetti, this is a period of important milestones, with record-breaking economic and commercial results.

Commenting on the announcement, Marco Valle, Chief Executive Officer of Azmiut|Benetti, said, “We have invested heavily in R&D in recent years to develop new boats and the results are outstanding: almost a month after the start of the new yachting season, a record-breaking 23 launches are planned, almost two a month. The prospects for the future are very positive: we began in September with the launch of a 50m B.Now and will conclude in August with the launch of a 68m B.Century. The order backlog is trending upwards, with new model deliveries planned until 2027.”


Sebastiano Fanizza, Benetti's Chief Commercial Officer, presented the most important features of Iryna (B.Now 50m), making its premiere in Monaco, the B.Now 60m and the new B.Now 67m OASIS. “The B.NOW family is a significant achievement for Benetti, comprising 50m, 60m, 67m, and 72m models and now one of the brand’s bestsellers, with 20 units already sold.” 

Sinot Yacht Architecture & Design's Paul Costerus, the company’s Senior Yacht Designer & Project Manager, outlined the distinguishing interior design features of the B.Now 67m Oasis in terms of its concept and size. Andrew Collet, RWD Project Manager, outlined the construction process for the new B.Now 60m, whose dynamic lines add value to the Oasis Deck® solution by favouring the use of natural light and unrivalled continuity with the water.

B.Now 60

Fanizza went on to present the evolution of the B.CENTURY line, created in partnership with Cassetta Yacht Designers. Born out of the success of multi-award-winning yachts 65m Triumph, 63m Metis, 65m Zazou, and 67m Calex, the B.CENTURY family includes custom yachts built on a highly successful engineered platform enriched by five models created to offer solutions never seen before and a distinctive signature look: two 55m projects, a 62m yacht, a 68m model, and a 75m unit. Each yacht is uniquely innovative in terms of style, layout, and onboard concept. 

There is a special focus on offering different types of propulsion systems, with technological solutions that reduce environmental impact. This is a concrete commitment that Azimut|Benetti Group began to address over ten years ago, contributing to the creation of an increasingly sustainable yacht-building industry. The B.Now and B.Century families are available with traditional, hybrid, or diesel-electric propulsion systems.

Project Oro

Project Oro was inspired by the shipyard’s interaction with clients on yachts over 80m, as well as from the need to answer questions raised by the market about Benetti’s idea for a real-world project in this segment. The project is a window on the future of Benetti, which maintains its pragmatic approach to construction. It takes advantage of the latest propulsion technology and minimises the dimensions.

“During the development of “Project ORO,” said Giorgio M. Cassetta, “we wanted to seize the opportunity to express numerous innovative concepts, aspiring to bring them together in a unique yacht. By developing a language of style featuring great visual purity and strong characterisation of the main masses, and by renouncing the criteria of civil architecture in favour of a freer and more fluid approach, we have tried to propel the project into an attainable future. We hope the bold content recognises a series of desires that customers in this size range frequently express and are unlikely to have found fulfilled by the boats they have looked at so far.”

Profile links

Azimut Benetti


Giorgio Maria Cassetta

BENETTI 2021 2021 Delivered
49.90m 9.20m 2.60m 499
BenettiPier Luigi Ausonio Naval Architecture P.L.A.N.A.

Join the discussion

Benetti launch 85m Project Oro at Monaco Yacht Show


To post comments please Sign in or Register

When commenting please follow our house rules

Click here to become part of The Superyacht Group community, and join us in our mission to make this industry accessible to all, and prosperous for the long-term. We are offering access to the superyacht industry‚Äôs most comprehensive and longstanding archive of business-critical information, as well as a comprehensive, real-time superyacht fleet database, for just £10 per month, because we are One Industry with One Mission. Sign up here.

Related news

Image for Sunseeker announces new product lines at Monaco Yacht Show

Sunseeker announces new product lines at Monaco Yacht Show

The shipyard reveals its largest investment in new product development


Image for Winch Design and Heesen launch the new XV67

Winch Design and Heesen launch the new XV67

The firms announced the news at the Monaco Yacht Show


Image for Gruppo Boero - paint systems evolved

Gruppo Boero - paint systems evolved

Gruppo Boero outlines its strategic vision and evolution of the yachting division at Europe's most prestigious yacht shows in 2022


Image for 62nd Genoa International Boat Show goes down as a record breaker

62nd Genoa International Boat Show goes down as a record breaker

The main focus at the 2022 Genoa Boat Show was on the future prospects of the region as a leading superyacht hub


Image for Meet the team - MYS 2022

Meet the team - MYS 2022

The Superyacht Group will be returning to the Monaco Yacht Show with new team members and a fresh approach to mark 30 years


Image for Benetti to premier two yachts at the MYS

Benetti to premier two yachts at the MYS

The 50m B.Now series Iryna and the 65m custom build Triumph will be on display at the Monaco yacht Show in 2022


Sign up to the SuperyachtNews Bulletin

Receive unrivalled market intelligence, weekly headlines and the most relevant and insightful journalism directly to your inbox.

The SuperyachtNews App

Follow us on