SuperyachtNews.com - Press Releases - 'EVOLUTION YACHTING' our new brand and identity

By Acquera Yachting

"EVOLUTION YACHTING" our new brand and identity

We are thrilled to announce that we have renamed the company, and with immediate effect are now called Evolution Yachting. With the change of name, we also have developed a brand-new visual identity and we really hope you love it just as much as we do. Wi…

Image for"EVOLUTION YACHTING" our new brand and identity
We are thrilled to announce that we have renamed the company, and with immediate effect are now called Evolution Yachting. With the change of name, we also have developed a brand-new visual identity and we really hope you love it just as much as we do. With its distinctive graphics, our staff and vehicles won’t be hard to spot out on the docks! 
 
The new branding and company name is just one more milestone for our Group. Following the acquisition of the company last year by Acquera Yachting, Evolution Yachting now has offices across Italy, France, Monaco, Montenegro, Corfu, Albania and Greece. The great news is, that despite many changes and expansion, we still have exactly the same team and faces as before, so no changes on that front!
 
Many of you may be surprised that we did not become Acquera Yachting. After long and hard consideration, it was decided that it made imminent sense to operate under the Evolution brand. Our brand and company encompass the same vision, values and work ethic as Acquera Yachting. It therefore, made imminent sense to capitalise on our established brand and reputation that spans over a decade and was the opportune moment to slightly modify the name to Evolution Yachting. The new name and logo reflect the true vision and globality of where we want to take the company in the future, whilst remaining true to a longstanding reputation. 
 
Our new name, logo, and design will provide a more consistent brand identity that speaks in a powerful way across all countries and continents. It also delivers a powerful brand to reproduce across digital media that will ensure the brand has even greater impact in the coming years.
The name and logo design, was based on extensive feedback received from both clients, industry players as well as our staff. Their insightful feedback has ensured that our new company values were clearly defined and that our brand identity reflects them.
Today marks the start of a new era for all of us, up until now we have all been working under our respective brands, but today we are now one team, with one mission and one vision. 
 
We have also launched a brand new website www.evolutionyachting.co (note not com) that we hope you will take time to visit.
 
We really look forward to continue working with you during this new exciting era for us.

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