Princess enjoying purple patch with superyacht range
Princess Yachts has secured an order for the first 35M, the mid-level hull from its M Class range of superyachts. Ahead of the Monaco Yacht Show, M Class director, Richard Lambert says it is those who are prepared to offer clients something new who will enjoy success.…
This contract comes soon after the appointment of Richard Lambert, who was brought in as M Class Director to develop this burgeoning end of the Princess spectrum.
Speaking to SuperyachtNews.com, Lambert said that the 35M, alongside the 32M and 40M, completed the M Class set. “There was a gap there to capture clients who wanted to work through the M Class range, but didn’t necessarily want to make such a big jump from 32 to 40.”
According to Lambert production is being amped up at the new South Yard facility, allowing further M Class capacity if orders require it. And although the yard will not be exhibiting any vessels at the Monaco Yacht Show, it will be heavily marketing its three M Class models.
“At the Monaco show we’ll be reaching out to tell people about the 35m. The 40M has been well received and the 35M is a follow-on from that. There are some good signs that the economy as a whole is picking up and, building on that positivity, I think there’s a strong chance we’ll have a really good show.
“We’ve done well to keep providing clients with new products, and that’s what they’re looking for. They want something fresh, new and something that’s a market-leading design. The new 35M model does that and we’re optimistic for the coming show season.”
With a sizeable gross tonnage of 243GT the new Princess 35M provides exceptionally generous accommodation, relaxation and entertainment areas throughout. Full height windows to port and starboard in the vast saloon create a wonderful sense of space and light and can be enhanced with hydraulically folding balconies with sliding doors on either side. “At under 250GT is incredibly impressive for a 35m, particularly as it’s a two-decker”, Lambert said. “We’ve used some new techniques in the fusion system we employ for the hull, which means we get a lot more out of it. This produces a lightweight and voluminous hull.”
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