- Business - Shaping the future of Lürssen

By SuperyachtNews

Shaping the future of Lürssen

We are calling upon the market’s key decision makers to help shape the future of this prominent shipyard…

Lürssen is one the world’s most renowned builders of large superyachts, including the fleet’s largest and longest vessels, M/Y Dilbar and M/Y Azzam respectively. According to The Superyacht Agency, the yard has delivered eight projects over 90m in the last five years, with an average LOA of 116.8m.

In the 144th year since the shipyard was founded, it remains a family-owned business, with the enterprise currently under the stewardship of the fourth generation of Lürssens. Such longevity and success requires constant re-evaluation and progress and, in order to continue driving the business forward, the shipyard is looking to gauge how it is perceived by the superyacht industry’s various stakeholders.

In order to understand the market’s general perception of the German shipyard, The Superyacht Agency is engaging a broad spectrum of the superyacht industry as part of a special research project. We are calling for owners, captains, designers, brokers, lawyers and various other key industry stakeholders to share their opinions and experiences of Lürssen, to ascertain what the overall market perception of the shipyard is.

On behalf of Lürssen, we’re inviting the market’s key influencers and decision makers to share their frank opinions of the prominent German shipyard’s approach to business and whether or not their perceived gold-standard matches reality. The details of all respondents will be kept anonymous in order to ensure that the most honest and highest quality of responses are gathered.

Furthermore, all respondents that complete the survey will be entered into a draw to win an intimate wine tour and tasting with the cellar master of Château Smith Haut Lafitte at their 78-hectare vineyard in Bordeaux. Lastly, completion will entitle you to a complimentary six-month VIP subscription to The Superyacht Report. Click here to help shape the future of Lürssen.

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