Start your engines at SYDWeek

Whilst the world of superyacht design remains a relatively niche sector in the grand scheme of luxury design, there are an abundance of cross overs that can be made from neighbouring industries. The world of private jets and automotive design remain two of the most popular areas that the the superyacht industry looks to for inspiration and guidance when it comes to improving our market. In the words of keynote speaker, Andrew Bailey of McLaren, and a statement echoed by many within the industry, "the world of superyachts and supercars are luxuries that nobody truly needs". But what is it that continues to draw people in? And how can we continue on this trajectory to ensure a fruitful future for the luxury sector?


Petrol heads will get their first fix on day two, 25 June when Mr Zaman will discuss his experience working with Porsche Design for the new Royal Falcon Fleet, seeing the ultimate marriage between the two industries. This will be followed by Bailey's closing session on the same day regarding the world of supercars and superyachts. With roots in naval architecture, Bailey has a wealth of experience and knowledge in the world of luxury design on both land and sea. Closing this year's event on 26 June will be Hugo Nightingale, Creative Specialist for Jaguar Advanced Design. Taking an outsider's perspective, Nightingale will discuss shared DNA and the Jaguar experience, while tracking key themes across the luxury market.

Whether you're a yachtie, car fiend or want to explore the ultimate in luxury design, this year's event will not disappoint. These sessions will have you thinking about what else is possible and how far we can go, from designers, architects, shipyard representatives, and owners, to brokers, suppliers and crewmembers.


Please click here for full details on the above sessions.

To be part of this key event please contact Suzie Hine by emailing suzie@thesuperyachtroup.com or calling +44 (0)207 801 1014.

We would like to thank our sponsors for this event: Gold Level: Awlgrip, Blohm+Voss; Silver: Clyde & Co Jonathan Fawcett and Kevin Glancy; and Bronze: AIM Yacht Interiors, Decored, Heirlooms, MyYachtMyMusic and OceanLED.

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