The initiative will serve to increase awareness of member marinas, deliver incremental new berthing business, and provide preferred access to Camper & Nicholsons’ tailored services, strategic partnerships, and networking activities.
Kurt Fraser, sales & marketing director for C&N Marinas, said, “The 1782 Club is to become the first branded, worldwide marina club, offering our discerning clientele a much wider selection of berthing options and privileges, with each 1782 Club member marina sharing the same high quality of facilities and service standards, along with Camper & Nicholsons’ existing marinas.”
Porto Montenegro, one of the eastern Mediterranean’s picture postcard homeports and marina villages, has signed on as the programme’s founding member, with additional members to be announced early in 2014. Oliver Corlette, managing director of Porto Montenegro, added, “As a leading luxury marina in the Adriatic, Porto Montenegro is happy to become the first member of the 1782 Club, Camper & Nicholsons Marinas’ pioneering platform that supports independent marinas with occupancy growth, berth and real estate sales.”
The 1782 Club will soon expand to include a worldwide loyalty and privileges programme for superyacht owners, captains and crew. Fraser went on to say, “On one hand, the creation of the 1782 Club is about a desire to partner with proudly independent marinas, each of which is passionate about promoting their respective destinations, facilities, lifestyle amenities and exacting service standards. On the other, it is about helping our discerning yachting clientele seek out exceptional new experiences, in remarkable destinations, coupled with a seamless, high standard of service.”
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