SuperyachtNews.com - Business - Sunseeker appoints new CEO

By SuperyachtNews

Sunseeker appoints new CEO

Sunseeker International has announced the appointment of Phil Popham as chief executive officer. Popham will join the company on 1 January 2015, coming from a long-standing career at Jaguar Land Rover.…

Sunseeker International has announced the appointment of Phil Popham as chief executive officer, commencing on 1 January, 2015.
 
Popham joins Sunseeker from Jaguar Land Rover where he has had a long and successful career over the last 25 years, contributing to a major UK-based automotive success story. He has worked most of his career at Jaguar Land Rover, latterly as group marketing director but he has also held the positions of group sales director, managing director of Land Rover, as well as working in North America and South Africa for the company. During his time at the company he presided over a period of rapid growth and success for these iconic brands.


Phil Popham, soon-to-be CEO of Sunseeker International

“Phil’s expertise and wide-ranging experience in iconic brands, manufacturing and international markets made him the perfect choice to continue developing world-class, innovative and dynamic yachts," stated Robert Braithwaite CBE, founder and acting president of Sunseeker International. "We are very pleased to welcome him to the team as we develop the next generation of models and continue to strengthen the iconic Sunseeker brand around the world.”
 
In response, Popham commented: “I am delighted to be joining Sunseeker, a famous British luxury brand that I have always admired. It is an incredibly exciting opportunity to lead a company that produces the world's best luxury performance motoryachts. Tremendous opportunities exist to grow this industry leading, world-renowned brand and I look forward to working with the Sunseeker team to do exactly that.”

SuperyachtNews.com will be conducting an exclusive interview with Sunseeker's new CEO, Phil Popham, when he takes up his post in January.

Profile links

Sunseeker International Ltd

Join the discussion

Sunseeker appoints new CEO

22421

To post comments please Sign in or Register

When commenting please follow our house rules


Click here to become part of The Superyacht Group community, and join us in our mission to make this industry accessible to all, and prosperous for the long-term. We are offering access to the superyacht industry’s most comprehensive and longstanding archive of business-critical information, as well as a comprehensive, real-time superyacht fleet database, for just £10 per month, because we are One Industry with One Mission. Sign up here.

Sign up to the SuperyachtNews Bulletin

Receive unrivalled market intelligence, weekly headlines and the most relevant and insightful journalism directly to your inbox.

The SuperyachtNews App

Follow us on