Italy puts the 'I' into 'BRIC'
Brazil and China - two of the BRIC countries that remain superyacht enigmas - have been the subject of activity on the periphery of our size range. But still, two recent announcements offer encouraging baby steps for the industry.…
Italian superyacht builder Mondo Marine has used the Hainan Rendez-Vous as the stage to announce its investment in Chinese yard, Sease Yachting Co.
Although the deal will initially facilitate the construction of composite vessels up to 27m, Mondo Marine’s co-owners, Alessandro Falciai and Roberto Zambrini have identified China as ‘one of the future markets, not only for small and mid-sized yachts, but also for megayachts.’ It will also allow Chinese buyers to circumvent the prohibitive luxury tax that accompanies foreign yacht imports.
The yard, established in 2007, is based in Jiangsu province and has previously built yachts up to 19m. Mondo Marine’s investment will, in all likelihood, include support and advice as the yard steps up in size capabilities.
Commenting on the potential of the Chinese market, Falciai said, “we believed that this collaboration will bring a truly Italian luxury lifestyle experience to the market. The owners will be those willing to buy a craft of creativity and quality.”
Chinese companies have been in the press in recent years for buying into existing yachting brands, but it is less common to see investments moving in the other direction.
Whilst nudging the lower echelons of ‘superyacht’ status, the vessel is Brazilian owned and set to be the largest vessel on display at the event. According to a statement issued to the media by Benetti, ‘it effectively, and in great style, conveys the message to Brazilian yacht owners that the Benetti brand is available in their country.’
And because the ‘construction length’ is under 24m, Benetti claims it can still market the yacht as a pleasure vessel, helping to circumvent Brazil’s protectionist stance on superyachts.
Although the deal will initially facilitate the construction of composite vessels up to 27m, Mondo Marine’s co-owners, Alessandro Falciai and Roberto Zambrini have identified China as ‘one of the future markets, not only for small and mid-sized yachts, but also for megayachts.’ It will also allow Chinese buyers to circumvent the prohibitive luxury tax that accompanies foreign yacht imports.
The yard, established in 2007, is based in Jiangsu province and has previously built yachts up to 19m. Mondo Marine’s investment will, in all likelihood, include support and advice as the yard steps up in size capabilities.
Commenting on the potential of the Chinese market, Falciai said, “we believed that this collaboration will bring a truly Italian luxury lifestyle experience to the market. The owners will be those willing to buy a craft of creativity and quality.”
Chinese companies have been in the press in recent years for buying into existing yachting brands, but it is less common to see investments moving in the other direction.
Alessandro Falciai and Roberto Zambrini with Sease MD, Guangfu Zhang.
Meanwhile in Rio, another market that exhibits burgeoning wealth but prohibitive import duties, Benetti has made its entrance into the Brazilian market. Its 28.5m Delfino 93’, Zaphira has arrived in Brazil to be exhibited at the upcoming Rio Boat Show. Whilst nudging the lower echelons of ‘superyacht’ status, the vessel is Brazilian owned and set to be the largest vessel on display at the event. According to a statement issued to the media by Benetti, ‘it effectively, and in great style, conveys the message to Brazilian yacht owners that the Benetti brand is available in their country.’
And because the ‘construction length’ is under 24m, Benetti claims it can still market the yacht as a pleasure vessel, helping to circumvent Brazil’s protectionist stance on superyachts.
Brazilian-flagged Zaphira in Rio.
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