Heesen Yachts has announced the appointment of Rick van de Wetering as its director of operations replacing Hans Boerakker. He will also join the shipyard's board of directors.

Van de Wetering has been working in the superyacht industry for 25 years, since he first started out at Heesen, in roles including general manager, owner’s representative, and technical manager.

“I am excited about my new role at Heesen Yachts and I look forward to working with the team to build unique vessels and contribute with my experience to the success of this brand”, he said. “Our clients can be confident that the entire building process will be an exciting experience that leads to the creation of a yacht beyond their belief, thanks to our investment programme in cutting-edge technology, efficient processes, management techniques, team development, production methods and the constant improvement of our facilities.”


 
In a statement issued to the media, the Heesen management board echoed van de Wetering's sentiments:

'We operate in one of the most incredible markets, where no client is ever the same. We want to reinforce our market position as the leading builder between 30m to 80m, where every project is absolutely personal to each client. We feel strongly about creating personal statements with our projects so that the personality and taste is all focussed on the owner.

'The common theme however, across all of the projects we build, will be our relentless search for the best quality, unstinting passion, progressive proven technology and robust integrity. The appointment of Rick van de Wetering demonstrates Heesen’s commitment to continuous improvement, not only in the technical aspects of our yachts but also in the clients’ experience, a journey that begins here at our shipyard. In his role of Director Operations Rick is an integral part to the success of our company.'

Hessen has also appointed Thom Conboy as director of sales in North America, Mexico, Bahamas and Caribbean, prospecting clients in this territory. Conboy will represent Heesen at shows and develop a joint marketing campaign for the American market with the team head-quartered in the Netherlands.

Director of sales and marketing, Mark Cavendish said of Conboy's appointment, "We are delighted to have such a knowledgeable veteran of the superyacht industry in our team. I am confident that we will soon see great results, thanks to Mr. Conboy’s extensive technical knowledge of our yachts and great understanding of the American market.”


Profile links

Heesen Yachts