Poralu Marine hold first Dealer's Meeting
In the last quarter of 2010, Poralu Marine staged its first dealer meeting. Dealers from all markets including the Netherlands, Spain, the Ukraine, Greece, Australia and China, gathered together to ...…
In the last quarter of 2010, Poralu Marine staged its first dealer meeting. Dealers from all markets including the Netherlands, Spain, the Ukraine, Greece, Australia and China, gathered together to exchange ideas, and discuss the state of the industry.
Poralu Marine, manufacturers of yachting infrastructure and equipment, has recorded significant growth in their export business in recent years. Poralu Marine posted sales of €15million for the financial year 2009/2010, with exports accounting for 70 per cent of this figure.
Poralu attribute this growth to their comprehensive network of office and agents across the world, which allows them to position themselves at the forefront of growth markets. The company now has three production sites in Europe, North America and Australia and are focusing on emerging yachting markets such as Thailand, Vietnam, Japan, Malaysia and the Middle East. North America is also considered a growth market for Poralu Marine because much of its coastlines have room for new development. Laurent Gasiglia, Poralu’s CEO, commented, “It is of fundamental importance to have a presence on the ground to understand local needs and specific problems properly. Our plan therefore allows us to offer a quality of support and a service close to our customers wherever they are in the world.”
Early on Poralu spotted the growing interest in yachting in the Chinese market, and has had an office in China for over five years to ensure that they were well placed to exploit this interest. In 2010 the company acquired CEI and Nautiscaphe; CEI specialises in maritime and industrial sewage systems, whilst Nautiscaphe manufacturer underwater anchoring systems. Both acquisitions support Poralu’s core product of infrastructure for marinas and ports.
The growth of Poralu’s business may be indicative of the relative security of marinas and ports as an investment opportunity compared to other areas of the superyacht industry. For the latest developments in the superyacht industry visit SuperyachtIntelligence.com.
TD
Related Links
Poralu Marine – Company Website
Poralu Marine, manufacturers of yachting infrastructure and equipment, has recorded significant growth in their export business in recent years. Poralu Marine posted sales of €15million for the financial year 2009/2010, with exports accounting for 70 per cent of this figure.
Poralu attribute this growth to their comprehensive network of office and agents across the world, which allows them to position themselves at the forefront of growth markets. The company now has three production sites in Europe, North America and Australia and are focusing on emerging yachting markets such as Thailand, Vietnam, Japan, Malaysia and the Middle East. North America is also considered a growth market for Poralu Marine because much of its coastlines have room for new development. Laurent Gasiglia, Poralu’s CEO, commented, “It is of fundamental importance to have a presence on the ground to understand local needs and specific problems properly. Our plan therefore allows us to offer a quality of support and a service close to our customers wherever they are in the world.”
Early on Poralu spotted the growing interest in yachting in the Chinese market, and has had an office in China for over five years to ensure that they were well placed to exploit this interest. In 2010 the company acquired CEI and Nautiscaphe; CEI specialises in maritime and industrial sewage systems, whilst Nautiscaphe manufacturer underwater anchoring systems. Both acquisitions support Poralu’s core product of infrastructure for marinas and ports.
The growth of Poralu’s business may be indicative of the relative security of marinas and ports as an investment opportunity compared to other areas of the superyacht industry. For the latest developments in the superyacht industry visit SuperyachtIntelligence.com.
TD
Related Links
Poralu Marine – Company Website
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