8 Sep 2014
Edmiston to showcase six yachts at MYS
A short walk from the Edmiston quay, the Edmiston Welcome Area will be situated this year in the new Yacht Club de Monaco, which opened on 20th June. Designed by leading architect, Lord Foster, the building confirms the principality’s position as Europe’s ‘capital of yachting’. Located on Quai Louis II, next to the Société Nautique, the new clubhouse is a stunning addition to Monaco’s world-famous marina and will be used significantly throughout the show.
Docked by Quai L’Hirrondelle, Edmiston will be exhibiting six yachts including BVB44M and Snowbird which will be available for inspection throughout the event. Debuting at the show following its launch earlier this year, BVB44M demonstrates the very best of motoryacht design by combining the construction and engineering expertise of Bloemsma Van Breemen with exterior and interior design by Pieter Beeldsnijder and naval architecture by Vripack. Snowbird, which is famed for its tribute to art, boasts a mini gallery of contemporary artworks and bright, bold fabrics throughout.
Also available for inspection is the stunning Eleonora, a 49.5m schooner that was launched in 2000 and has since seen an extensive refit in 2008. This modern yacht embodies all the characteristics of a classic and follows Westerward’s heritage of big schooner racing. Docked alongside Eleonora, is the new motoryacht, Oryx. Launched in 2013, she is the second in the new and highly advanced Benetti Classic Supreme Series and Edmiston will be providing a unique opportunity to view the only one currently on the market for sale. Oryx’s exterior has been designed by Stefano Righini to feature spacious deck spaces and a double spa pool along with full height windows on the main and upper decks to fill the interior with as much light as possible.
Some of Edmiston’s fleet will also be attending off shore and will be accessible for viewings by Van Dutch tenders. Lady Britt is unquestionably one of the finest and most successful charter yachts on the market, best known for its Finnish sauna and wellness spa. Ohana was launched last year from the highly acclaimed Fitzroy shipyard in New Zealand and will also be available for inspection. Ohana has had a very successful year with Edmiston and expects to receive a lot of interest over the four days.
In addition, Edmiston is partnering with the world’s leading automobile brand, Bentley, who will be supplying a number of Mulsanne’s and the new Flying Spurs to transport Edmiston’s high profile clients and VIP guests throughout the show. Bentley is one of the finest examples of high-value British manufacturing excellence, combining fine craftsmanship and skills that have been handed down through generations with engineering expertise and cutting-edge technology to produce the world’s most desirable high-performance automobile.
Rory Trahair, Edmiston head of marketing, commented “We are delighted to have partnered with Bentley for the Monaco Yacht Show this year. The show is the highlight of the yachting calendar and an opportunity to showcase some of the incredible yachts we have for both sale and charter. Edmiston guests attending this year can look forward to some unique and exciting experiences as a result of our partnerships throughout the show.”
Last year’s Monaco Yacht Show had a record attendance and 2014 is set to be even better with 33,000 attendees registered so far. As a highlight of the yachting calendar it enables yachting companies to showcase the latest high technology products and luxury yachting services. A strict selection process has meant that the show guarantees a high level of quality from over the 500 major companies in the luxury yachting industry, the 105 spectacular super and megayachts afloat exhibited every year and the 80+ events that are organised.
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